Is it a confusing media landscape or an exciting time?
That depends upon your agency.
Brands can earn huge amounts of 'free' media through the strength of what they say and do. If you get it right, you can engage with millions, whilst saving millions. Strangers can become your sales force. Their recommendations are your most powerful form of marketing.
If you get it right, you will never look back.
Lexis will help you say and do the right things, to the right people, in the right way.
We specialise in generating third party endorsement for brands across all channels. We do this by creating compelling content and interactive experiences that bring to life your core proposition in a way that must be shared - a powerful brand story to write about in traditional media and talk about in social media.
Using unique insight and analysis platform, NOD3X, we can identify who your key influencers are in every channel and monitor the spread and sentiment of their conversations live, 24/7. What's more, we can steer, stop or fuel them.
And most importantly, everything we create is designed to get the biggest influencers - whoever they are - to recommend your brand to their circles.
No need to look back now.